Overthinking is a thief. It steals our time, our energy, and our ability to take action. It’s an exhausting, fruitless exercise that keeps us stuck, second-guessing every move we make. But what if a simple, liberating truth could help you break free from those chains and build the life you truly want?
I'm thrilled to announce my upcoming book, "the NO ONE CARES theory," which will be published in October 2025. This book offers a deep dive into overcoming overthinking and the fear of judgment, built on a powerful concept that can transform both your career and life.
This isn't a cynical or apathetic idea. It’s a radical act of self-kindness. It's the simple, profound realisation that most people are far too preoccupied with their own lives to be constantly judging yours. For those in corporate jobs who yearn to build their own businesses, this understanding is the key to unlocking their potential and living authentically and confidently.
Let me share a story that shows you exactly what I mean.
My First Book: 'Duakuramun Hinithunvelamaa' - A Tale of 28 Years
For as long as I can remember, I wanted to be a writer. It all started when I was 14, in a small classroom in Feydhoo, Addu City, Maldives. A visiting teacher wrote a poem on the blackboard and signed it with a pen name. When I learned what a pen name was, a fire was lit inside me. I was going to be a writer.
For the next 28 years, that dream was a frustrating cycle of starts and stops. I would start writing a book, get four or five chapters in, and then a new idea would pop into my head. I'd abandon the old manuscript and start all over again. Sometimes I would get stuck on a single sentence for days. My desire to be a writer was strong, but my fear of rejection was stronger. I was convinced that if I ever finished a book, everyone would judge me, and my imperfections would be on full display for the world to see.
This was classic overthinking, driven by what psychologists call the "spotlight effect"—the belief that we're under constant scrutiny, when in reality, everyone is busy rehearsing their own lines. My mind was like a funhouse mirror, distorting every minor flaw into a monstrous defect. This overthinking kept me from doing the one thing I wanted most: to share my voice with the world. It’s the same feeling many of you experience when you consider leaving your stable job to pursue a risky venture.
Then, at the age of 43, I had my awakening.
On my birthday, I made a public declaration. I launched my writing club, Dewdrop Writers, and announced a book publishing date to my students. I made myself accountable, and with that, the endless cycle was broken. I had a deadline and a group of people I had to deliver to. I still faced challenges, of course—a thousand reasons to give up. But this time, I pushed through.
Three months later, my first book was published. I was terrified. What if it wasn't perfect? What if people hated it? What if all those years of fear were justified?
The reality? People loved it. My raw, unfiltered voice resonated with them. I sold 200 copies in 14 days, and the inquiries for the next batch started pouring in. NO ONE CARED about the imperfections I had agonised over for decades. My so-called flaws were not seen as such; they were simply facets that made the book uniquely powerful and relatable.
The Liberating Truth for Aspiring Entrepreneurs
That experience was the ultimate proof of "the NO ONE CARES theory" in my own life. It taught me that the barriers we perceive are often of our own making. We are the main characters in our own stories, but everyone else is just as focused on their own narrative.
Think about it:
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When you walk into a networking event, are you focused on everyone else's tiny flaws, or are you wondering what they're thinking about yours?
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When you scroll through social media, are you dissecting every single detail of someone else's post, or are you busy curating your own and worrying about how it's being received?
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When you share your new business idea, are people spending their time critiquing you, or are they focused on their own problems, dreams, and insecurities?
The answer is likely the latter. This is the freeing truth at the heart of "the NO ONE CARES theory." It's not about being indifferent to others; it's about being compassionate with yourself. By internalising this theory, you can free yourself from overthinking and gain the confidence to pursue your entrepreneurial dreams.
Confidence comes from action, not approval. The less you worry about judgment, the more boldly you'll live. Instead of assuming people are thinking about you, assume they’re not—and act accordingly.
Your Framework for Entrepreneurial Transformation
"the NO ONE CARES theory" isn't just a concept; it's a roadmap to a more fulfilling life. My book offers practical tools to help you put this theory into action. Two key frameworks, D.E.W.D.R.O.P. and S.H.A.R.P.E.R., will guide you step-by-step.
The D.E.W.D.R.O.P. tool is a 7-step process for transformation, specifically designed to help you build a life you love. We begin with Deciding to live your best life, then Energising yourself with positive beliefs. We move to Writing down your goals, Designing a plan, and Repeating positive actions consistently. The final steps are Optimising your performance with the right support and Praying for guidance. This isn't a quick fix; it's a structured approach that requires commitment and trust in a higher purpose.
To bring those goals to life, we'll use the S.H.A.R.P.E.R. manifestation blueprint. This isn't about wishing for things; it's about aligning your intentions with your actions. You'll Set your intention, Handwrite your goal, and Admire it with a silent read. Then you'll Read it aloud and Pray for it, strengthening your connection with Allah. The process is completed by Envisaging your accomplishment and Repeating the entire process. S.H.A.R.P.E.R. empowers you to take responsibility for your dreams and manifest them into reality.
These frameworks, combined with the liberating truth of "the NO ONE CARES theory," will help you cultivate the "Victor Mindset"—the unwavering belief that you can overcome any challenge, of course, with the will of GOD. NO ONE CARES, BUT GOD CARES ABOUT YOU.
The journey won't always be easy. It requires courage and a willingness to step out of your comfort zone. But it's a journey worth taking.
On October 9, 2025, let's start that journey together.
Are you ready to shed the imagined spotlight and step into your authentic, entrepreneurial self?
